Bowerman's style led towards the introduction from the "Moon Shoe" in 1972, so named because the waffle tread was said to resemble the footprints remaining by astronauts to the Moon.
Nike was an early adopter of Net internet marketing, electronic mail 솔루션 administration technologies, and utilizing broadcast and narrowcast interaction systems to produce multimedia marketing and advertising campaigns.
In order to refocus its organization strains, Nike commenced divesting itself of a number of its subsidiaries from the 2000s.